You can have the life you want.
I’m Cailen Ascher…
…an award-winning Business Coach + Leadership Mentor with over a decade of experience, a mom of two girls and a wife — and my work is devoted to helping women coaches build businesses that allow their fullest expression to come online.
The coaching industry loves an “overnight success” story. But the truth is, every sustainable business has a long, unseen runway. I don’t believe in secret hacks or copy-paste formulas. I believe in building businesses with real staying power — spacious, scalable and sacred — led by intuition, grounded strategy and self-trust.
If you’ve been in business for any amount of time, you already know hustle culture is a trap. You may have invested in programs that promised fast results or easy wins (I have, too), only to end up working harder, stretched thinner and further from the business you actually wanted.
That was my experience as well.
I had built a “successful” 1:1 coaching practice, but it wasn’t aligned with the life or leadership I was here for. With two young kids and a deep desire for spaciousness and freedom, I knew my intuition was calling me toward a different way — even though I didn’t yet know what that looked like.
I sat with it, and what came through first was an invitation for an Identity Upgrade.
I realized I had to show-up differently —,as a Coach, a Leader, a Woman — if I was going to have the capacity to hold and grow the business I was envisioning.
Once that identity was anchored, the strategy clicked into place. The group coaching model became the clear choice for me and my path and didn’t feel forced or formulaic — it became a natural extension of who I was becoming, and finally gave my business the capacity to hold my next level.
I saw how a premium group program could deliver deeper transformation for clients while creating more time, energy and sustainability for the coach. It felt aligned immediately — not easy, but true.
Since then, I’ve built a multi-six-figure coaching business working fewer hours, with more impact and far more freedom — by letting intuition lead, anchoring identity first and building strategy to match.
Now, I help other women do the same.
I support coaches who are done running on fumes, done chasing formulas that don’t fit and ready to build businesses that reflect their truth — their vision, their values and their highest expression.
If your business feels heavy or misaligned, it’s not because you’re doing something wrong. It’s because the way you’ve been taught to do business was never designed for a soul-led woman.
I’ve created a free training that shows you a different path — one rooted in intuition, clarity and sustainable growth for coaches ready to build a business that finally works with them, not against them.
“Huge congrats on your success woman.
We adore you!”
